Texas through a child’s EYes
For this campaign we want to highlight the different beauties in Texas scenery that can encourage a child to be creative. We will do this by having an image of something known to Texas and having a portion of that image be drawn by a child.
Billboard
For our brand activation we are going to place statues of cows in each town in Fayette county. With it, we will have paintbrushes and paint for the public to paint the cow with. Our goal for this campaign is to draw in the public's attention and encourage them to release their creativity. We plan to share this brand activation through social media with #TexasThroughAChild’sEyes.